Your agency may have a website, a pretty good one at that. But, you could be missing out on the other half of the equation. That is, the website traffic that generates leads for your agency.
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ITC's Guide to Google My Business
ITC's step-by-step guide on how to set up Google My Business for insurance agencies.

Top SEO Ranking Factors for Insurance Websites
The higher your website ranks, the better your traffic. So, how does Google decide which websites appear on page one?