Slideshows

  • All Sky, No Net: How Agencies Can Survive Automation

    All Sky, No Net: How Agencies Can Survive Automation

    In the June 2018 edition of Masters of Marketing, SEO Consultant Dylan Brooks explains how independent insurance agencies can weather the oncoming disruption in the insurance industry caused by techno

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  • Live Q&A with Insurance Marketing Experts

    Live Q&A with Insurance Marketing Experts

    In the May 2018 edition of Masters of Marketing, our panel of insurance marketing experts took your questions, live. For a recording of today's webinar, visit https://www.resources.getitc.com/masters-

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  • How to Turn Your Website into a Lead Generator

    How to Turn Your Website into a Lead Generator

    In the April 2018 edition of Masters of Marketing, Matt Farrell goes over the top ways insurance agents can generate more leads from their website.

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  • Staying Social: What's Facebook's New Algorithm Means for Your Agency

    Staying Social: What's Facebook's New Algorithm Means for Your Agency

    In the March 2018 edition of Masters of Marketing, ITC SEO Consultant Stephanie Ewen talks about the effect Facebook's new algorithm will have on your business page's Facebook posts and what you can d

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  • 10 Email Marketing Feaux Pas You're Probably Making

    10 Email Marketing Feaux Pas You're Probably Making

    If you regularly send email to your customers, you may be making these common faux pas.

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  • Think Like a Marketer: Marketing Ideation for Insurance Agents

    Think Like a Marketer: Marketing Ideation for Insurance Agents

    In the January 2018 edition of Masters of Marketing, ITC Marketing Coordinator Emily Nguyen discusses how ideation can help insurance agents, small business owners, and entrepreneurs to attract busine

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  • Ask the Experts: Insurance Websites, Email Marketing, SEO

    Ask the Experts: Insurance Websites, Email Marketing, SEO

    ITC insurance marketing experts take your questions for December's Masters of Marketing.

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  • How Do You Know if Your Website Needs to be Updated?

    How Do You Know if Your Website Needs to be Updated?

    In the November 2017 edition of Masters of Marketing, Website Coordinator Karly Baker outlined the components that indicate an outdated website.

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  • Backlinks: Your Key to SEO Success

    Backlinks: Your Key to SEO Success

    In the October 2017 edition of Masters of Marketing, SEO Consultatnt John Dessommes explained the importance of backlinks. In addition, he discussed several new ways insurance agents can obtain backli

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  • Backlinks: Your Key to SEO Success

    Backlinks: Your Key to SEO Success

    In October 2017's Masters of Marketing, SEO Consultant John Dessommes discusses the importance of backlinks and how to get them.

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  • Email Marketing: The Agency Newsletter and Beyond

    Email Marketing: The Agency Newsletter and Beyond

    Email marketing is one of the best ways to market your insurance agency. But there's more to it than a monthly newsletter.

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  • Are You Missing the Mark? Email Marketing Opportunities You May Be Missing Out On

    Are You Missing the Mark? Email Marketing Opportunities You May Be Missing Out On

    AgencyBuzz Coordinator Malika James discusses email marketing opportunities agents may be missing out on, and how to seize those opportunities

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  • Band For Your Buck: Underused Features of Your Insurance Website

    Band For Your Buck: Underused Features of Your Insurance Website

    In this edition of Masters of Marketing, Website Coordinator Matt Farrell goes over an insurance website's often-overlooked features, and how leveraging these tools can lead to a higher return on inve

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  • Ask Me Anything: Bob Ingram of Peachstate Insurance

    Ask Me Anything: Bob Ingram of Peachstate Insurance

    In the July 2017 edition of Masters of Marketing, attendees participated in a live Q&A with Bob Ingram of Peachstate Insurance.

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  • Read Me: How to Get Your Recipients to Actually Read Your Emails

    Read Me: How to Get Your Recipients to Actually Read Your Emails

    In the June 2017 edition of Masters of Marketing, Heather Cherry, AgencyBuzz Product Manager, talks about how to get your emails opened and read.

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  • The Bare Necessities: Your Homepage Checklist

    The Bare Necessities: Your Homepage Checklist

    What are the core components of a successful insurance website homepage? Website Coordinator Karly Baker goes over the bare necessities.

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  • Future Proofing Your Agency's Search Visibility

    Future Proofing Your Agency's Search Visibility

    Is it possible to future-proof your insurance agency website's SEO? ITC SEO Consultant Dylan Brooks walks us through how it's possible.

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  • Mastering the Promotional Email to Increase ROI

    Mastering the Promotional Email to Increase ROI

    AgencyBuzz Coordinator Malika James discusses the types of promotional emails that independent insurance agents can use to maximize ROI.

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  • A Thousand Words: Using Photos on Your Insurance Website

    A Thousand Words: Using Photos on Your Insurance Website

    Pictures communicate a great deal, so it's important you are using the right images on your insurance agency website to engage visiting customers and prospects.

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  • Masters of Marketing: Blogging Step-by-Step

    Masters of Marketing: Blogging Step-by-Step

    There's a lot more to blogging than you think. Here are SEO Coordinator Darmini Kara's expert tips for each step of the blogging process.

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