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ITC CEO Laird Rixford discusses how SEO can influence your bottom line.
Learn how to increase your email deliverability numbers and to get your emails to the inbox.
ITC Chief Marketing Officer Becky Schroeder explains how a better understanding of consumers can change improve your marketing strategy.
Learn how your home page and about us page content builds trust on your website from ITC CEO Laird Rixford.
Don't reinvent the wheel. Use these steps to create engaging emails from already researched, written and valuable content.
Instagram can be a great marketing tool if used correctly. You can tap into this undiscovered corner of insurance marketing if you put in a little time and effort.
ITC CEO Laird Rixford talks about common insurance agency mistakes and how you can fix them.
ITC CEO Laird Rixford shares a story about his experience with his insurance agent from his perspective as the consumer. It is a customer service lesson we all need to remember.
Your online reputation is important to your digital marketing success. Watch to learn what you need to know about how to manage your online reputation.
Google processes more than 40,000 search queries every second. That translates to more than 3.5 billion searches per day. Or, 1.2 trillion searches per year worldwide. ITC CEO Laird Rixford explains t
AgencyBuzz Product Manager Heather Cherry goes over the most common email misconceptions and how email marketing is an effective tool to stay connected with your audience – when it’s done right.
Take the Chill Out of Cold Calling
ITC CEO Laird Rixford provides tips and perspective on the importance of keeping your insurance website updated whether traffic is booming or subsiding.
How your team answers the phone may seem like a small detail that doesn’t matter much. But, it plays an important part in the bigger picture of your brand. ITC CMO Becky Schroeder explains.
In our latest Operation Agency Success video, AgencyBuzz Product Manager Heather Cherry explains why the email footer can hold untapped potential for insurance agents.
What is the point of a website? If you’re like many agents, you probably have one thing in mind: Leads. ITC CEO Laird Rixford reveals the most important website feature for lead generation.
Sales leaders spend a lot of time and money providing their team with weapons to combat objections. ITC VP of Sales Don Hobdy explains how overcoming objections doesn't have to be difficult.
As of last year, Instagram has more than 800 million monthly users. What does this mean for your insurance agency? There is marketing potential in Instagram that you're missing out on. ITC CMO Becky S
In our latest episode of Operation Agency Success, AgencyBuzz Product Manager Heather Cherry explains the differences between formal and informal writing in your agency's email marketing.
Online traffic can come to your website from anywhere. But, most insurance agencies want to sell to local prospects. ITC CEO Laird Rixford explains how to get local traffic to your agency website.