Operation Agency Success: The Client Lifecycle

February 2, 2015 Laird Rixford



How do you take a consumer who knows nothing about your agency and turn them into a raving fan? ITC's independent agency software automates an agency's client lifecycle. In our first video of 2015, Laird talks about who ITC is and how our products help you turn a person who doesn't know you into a client for life.

Articles on ITC Products


Now is the Time: Insurance Website Edition
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Now is the Time: Agency Management Edition

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About the Author

Laird Rixford

As president, Laird Rixford is responsible for sharing the vision and direction of the company with its customers, vendors and affiliate companies. He oversees the direction for each of ITC’s products and the company’s sales and marketing department. An expert in insurance technology and marketing, Laird is a recognized public speaker and has presented at industry events across the United States.

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