Operation Agency Success: Improve Your Search Engine Rankings

February 2, 2016 Becky Schroeder

In today's online-driven world, SEO is more necessary than ever. ITC President Laird Rixford gives some tips on how you can improve your insurance website's ranking in the search engines. Related Articles Why is My Insurance Website Not on the First Page of Google? SEO Terms You Need to Know for Your Insurance Website What is SEO and Is It Important to My Agency? Search engine optimization (SEO) is the process of raising your website's visibility in the search engines so you get traffic from the organic search results. SEO is an ongoing process. Because search engines are constantly changing their algorithms, SEO must be an ongoing process in order to be effective.

In today's online-driven world, SEO is more necessary than ever. ITC President Laird Rixford gives some tips on how you can improve your insurance website's ranking in the search engines.

Related Articles


Why is My Insurance Website Not on the First Page of Google?
SEO Terms You Need to Know for Your Insurance Website
What is SEO and Is It Important to My Agency?

Read more...

About the Author

Becky Schroeder

As vice president of marketing, Becky Schroeder oversees ITC’s growth through marketing and drives the overall marketing strategy for the company and its products. Her specialties include advertising, social media, email marketing, content marketing and public relations. Becky has a master’s degree in integrated marketing communication from Emerson College in Boston and a bachelor’s degree in journalism from Texas A&M University. Becky is a big Texas A&M football fan and enjoys cooking, reading and spending time with her husband and their three daughters.

Follow on Twitter More Content by Becky Schroeder
Previous Article
When Should You Update Your Logo?
When Should You Update Your Logo?

Updating your insurance agency’s logo can be a complex process. But, if you fall under these three categori...

Next Article
What’s in Release 6.0.39.05 of InsurancePro

These are the changes in the latest release of ITC’s agency management system InsurancePro.