ICYMI: Read Me: How to Get Your Recipients to Actually Read Your Emails

June 15, 2017 Heather Cherry


In the June 2017 edition of Masters of Marketing, AgencyBuzz Product Manager Heather Cherry discussed how to get your agency's emails opened and read.   

If you missed the presentation, view the recording here or click through the slides below. 



Don't forget to join us for the next round of Masters of Marketing in which Bob Flor from Peachstate Insurance will be hosting a live Q&A.



About the Author

Heather Cherry

Heather Cherry is and email marketing professional and the product manager for AgencyBuzz - ITC's automated marketing system. She is responsible for leading the AgencyBuzz team, presenting email marketing best practices for Operation Agency Success & Masters of Marketing, and prides herself in cultivating customer-driven product excellence. She has a bachelor's degree in rhetoric and writing from The University of Texas at Austin (Hook 'Em \m/). Her email marketing specialties include targeted marketing, database segmentation, customer journey through automation, integrated lead client nurturing through all ITC products, and highly-visual email marketing campaigns. Heather currently resides in Frisco, Texas (a suburb of Dallas), and is a self-proclaimed mother-of-the-year and world's okayest wife. She likes dad jokes, Tyler Perry movies, and Oxford commas.

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