Search Marketing For The Short And Long Term

September 7, 2018


 

How agile is your search marketing strategy?

If you’re like many agencies, your strategy focuses on instant returns. You aim to capture consumers looking to buy insurance at the moment they’re searching.

But if you devote yourself to serving these consumers online, you cut out a broader market. One that’s more lucrative and easier to close.

How can you have access to this market? You can start by diversifying your approach.

Join us in our next Masters of Marketing webinar. SEO Consultant Dylan Brooks will cover short and long-term search marketing strategies. This includes:

  • Benefits and drawbacks of each strategy
  • Tactics that work best for each strategy
  • How each strategy affects your lead and sales funnel
  • How to combine these strategies for competitive advantage

Register to attend here. Then, join us on Thursday, September 20th at 12:00 p.m. CT for this free insurance marketing webinar. See you there!

Previous Article
How to Determine Your Agency's Design Style
How to Determine Your Agency's Design Style

Your agency's design style can make a lasting impression on prospects and customers. Here's how to find it.

Next Article
This is the Way: Ashley Fitzsimmons, Beyoncé of Insurance
This is the Way: Ashley Fitzsimmons, Beyoncé of Insurance

This is the way Ashley Fitzsimmons works.